Ian is an award-winning strategic communication, global digital marketing, and strategic enrolment management (SEM) professional with 15 years of experience in business consulting, creative agencies, and higher education administration. At York University, Ian champions data-driven, digital-first, and human-centered solutions by leading high-impact initiatives with cross-functional teams and collaborative partners. Ian has shared insights and learnings at conferences such as the Strategic Enrolment Management & Marketing (SEMM) Forum, the Ontario University Registrars’ Association (OURA) Conference, the Canadian Bureau for International Education (CBIE) Conference, and more.