Prima Prasertrat

Prima started her career as a front-end engineer, creating immersive multimedia installations for corporate events. With a passion for bridging people and technology, she honed her expertise in developing B2B tools that empower teams to work together. As Technology Director at The New York Times, Prima spearheaded the development of a suite of cutting-edge design and data tools for the advertising industry. Currently, as a Product Manager, she focuses on guiding early-stage startups go from zero to one in bringing B2B SaaS platforms to life.